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Published on November 10th, 2011 | by Ken Yarbrough, Editor

MW3 Developer Begs Users to Pad Metacritic Scores

A few sites, including IGN, have been reporting on a tweet posted by Sledgehammer Games’ Studio Head and Chief Creative Officer Glen Schofield. The tweet in question has since been removed.

“I don’t usually do this but, if u like MW3 go 2 Metacritic.com & help our user score,” writes Schofield. “It’s suspiciously low. Be honest but help if u agree.”

Currently on Metacritic the game has the following User ratings:

Xbox 360: 3.2
PS3: 2.3
PC: 1.6

Here’s a thought, Glen: Maybe users ARE being honest? Our very own Kyle Spencer reviewed it, giving it a 6.5/10. Some notable quotes:

“If you wanted more from the series instead of a complete re-hash then you are going to be extremely disappointed. ”

“They used old sound bites from the existing Modern Warfare game and just snipped them into their version.”

“On the other hand MW3 is running on the old Modern Warfare 2 engine, and many of the character models, environments and weapons are dated. It looks like the company took many shortcuts to get the game finished and on store shelves.”

“The game feels rushed and if Activision was smart it would pump the brakes on the franchise before it falls even further but, knowing the track record of the company, get ready to see more re-hashes for the next five years.”

Notice a familiar theme in those snippets? Nine months ago, back in February, I wrote an opinion piece complaining about this exact problem. Now, Activision is begging Call of Duty fans to clean up its mess. While I’m sure some of the user reviews at Metacritic are fanboy rage, it’s unlikely that all of them are. The simple fact remains that Activision continues to churn out the same garbage every year, and doesn’t expect any backlash. The sad part is that the backlash has now caused its developing team members to pathetically beg their users for respite.

Today, Activision, just because I’m feeling benevolent, I’ll offer a friendly piece of advice: If you want good review scores that you don’t have to pay for, just quit being lazy and greedy. Make a better product and it will receive the scores it deserves.

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About the Author

I'm the guy everyone loves to hate. The resident Devil's Advocate for GAMINGtruth, my words are harsh, my message serious. The gaming industry needs some big changes to keep from destroying itself.



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