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Published on July 29th, 2011 | by G. Bargas, Managing Editor

The Real Deal: Nintendo Bandages Deep Price Cut

Getting video game software or hardware on launch day comes with joys and woes. The joys can come in the form of showboating your newest addition of entertainment technology to all of your friends, or knowing that you are one of a few thousand to own this device. Other perks of getting that collectors or limited edition are things like displaying your swag online with some sort of DLC. Your friends get to fire back months later when they purchase the same piece of hardware for a fraction of the price that you got yours at. Not to mention the countless bugs and patches that will be taking up some of your bandwidth and time. My response is always the same: “It was worth it.”

When it came time for the Nintendo 3DS release, there was no question in my mind that my wallet was going to have a dust imprint from the Benjamin’s that were being removed from it in order to pay off my hefty new toy. Knowing that the 3DS would see a price reduction down the road, my only thought was “At least it won’t come for a while.” Especially after E3 2010, those were for display and nowhere near the finished product. Well, March 27 came and went without a hitch. Four months after my purchase, the price of the Nintendo 3DS console will be seeing a price drop from USD 249.99 to 169.99 and we have yet to see any other console colors.

Although the new pricing isn’t slated to take effect until August 12, 2011, it seems a little abrupt for the pricing to change so quickly. Even the launch titles themselves have barely seen a markdown in the pricing. The other images of the console are still stuck in my mind and a bad taste of buyer’s remorse is attempting to be washed away with decade old titles.

For anyone who was on the fence about buying a Nintendo 3DS, this is a huge motivation to buy now,” said Nintendo of America President Reggie Fils-Aime. “We are giving shoppers every incentive to pick up a Nintendo 3DS, from an amazing new price to a rapid-fire succession of great games.”

While Reggie states that the new pricing will bring incentive to pick up a Nintendo 3DS, it does little to comfort the hefty price that was paid. Things like the eShop, which became available after the June 9 update (which was postponed weeks after it was announced) brought many new titles with it. This is great to see a new shop taking on the new console in the most appropriate way possible – Content, content and more content.

Now, I understand that it is a company and it does have to make money, but it does seem like Nintendo could have done more than offer up a list of 10 NES Virtual Console and 10 Gameboy Advance Games. Especially for someone like me, granted my case may be different, a lot of these titles have already found their way to my collection over the years. With the $80 price difference, two 3DS titles could be picked up, or even a case and some accessories.

It may sound a little like wishful thinking, or maybe even dumb, but why not issue coupons? Or, points to be used on Club Nintendo? There are plenty of other things such as accessories, protector screens, or a variety of other items that show more worth than digital titles. After being such a fan for so long, it just seems that Nintendo is admitting wrong by giving handouts. At least from this announcement, we’ve got some less ambiguous release dates for upcoming 3DS titles:

  • Star Fox 64 3D Sept. 9
  • Super Mario 3D Land November.
  • Mario Kart 7 in December.
  • Kid Icarus: Uprising “during the holiday season.”

    From the Nintendo Site:

    Since Nintendo 3DS launched in the United States on March 27, more than 830,000 people in the U.S. alone have purchased one to enjoy 3D visuals without the need for special glasses. These Nintendo 3DS owners represent some of Nintendo’s most loyal customers, and Nintendo is rewarding them for getting in on the action early with 20 free downloadable games from the Nintendo eShop.

    These free games are available to anyone who owns a Nintendo 3DS system and uses a wireless broadband Internet signal to connect to the Nintendo eShop at least once before 11:59 p.m. Eastern time on Aug. 11. These users will automatically be registered in the Nintendo 3DS Ambassador program. The program contains two elements:

    Starting Sept. 1, Nintendo 3DS Ambassadors will be able to download 10 NES™ Virtual Console™ games at no charge and before they are available in the Nintendo eShop to the general public. These games, including Super Mario Bros.™, Donkey Kong Jr.™, Balloon Fight™, Ice Climber™ and The Legend of Zelda™, are slated to become paid downloadable games, but Ambassadors get them early for free. Once the paid versions of the games are posted to the Nintendo eShop later in the year, the updated versions will be available to Ambassadors for download at no cost.

    By the end of 2011, Nintendo will provide Ambassadors with 10 Game Boy Advance Virtual Console games. These include games like Yoshi’s Island™: Super Mario™ Advance 3, Mario Kart™: Super Circuit, Metroid™ Fusion, WarioWare™, Inc.: Mega Microgame$ and Mario vs. Donkey Kong™. These games will be available exclusively to Ambassadors, and Nintendo currently has no plans to make these 10 games available to the general public on the Nintendo 3DS in the future.
    More details about this program will be announced in the future.

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    About the Author

    I am Greg, aka LaWiiG. Thanks for coming to take a look around! Retro is the way to go! Do yourself a favor and show love by playing retro games.



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