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Published on February 16th, 2009 | by Brian Browne

Wii Fit: Not a Fad

The people have spoken. Nintendo‘s Wii Fit is still selling in massive numbers since it’s release last May. It is in an estimated 1.5 million homes across the U.S and sold over 777,000 copies in January 2009. These are the full numbers released by the NPD for the month of January:

US VIDEO GAMES INDUSTRY – JANUARY 2009
Software: $676.6M (+10%)
Hardware: $445.4M (+17%)
Accessories: $209.8M (+11%)
Total Games: $1.33B (13%)

TOP-SELLING HARDWARE – JANUARY 2009
Wii: 679,200
Nintendo DS: 510,800
Xbox 360: 309,000
PlayStation 3: 203,200
PlayStation Portable: 172,300
PlayStation 2: 101,200

TOP-SELLING SOFTWARE – JANUARY 2009
Title / Publisher / Units*
1-Wii Fit w/ Balance Board (Wi) / Nintendo / 777,000
2-Wii Play w/ Remote (Wii) / Nintendo / 415,000
3-Mario Kart Wii w/ Wheel (Wii) / Nintendo / 292,000
4-Left 4 Dead (360) / Electronic Arts / 243,000
5-Call of Duty: World at War (360) / Activision Blizzard / 235,000
6-Skate 2 (360) / Electronic Arts / 199,000
7-Guitar Hero World Tour (Wii) / Activision Blizzard / 155,000
8-New Super Mario Bros. (DS) / Nintendo / 135,000
9-Mario Kart DS (DS) / Nintendo / 132,000
10-Lord of the Rings: Conquest (360) / Electronic Arts / 113,000

By look at this its seems as if the folks at Nintendo are carrying the gaming industry on their back. Even the Wii Fit knockoffs are making money. Jillian Michaels Fitness Ultimatum 2009 and Ubisoft’s My Fitness Coach have sold well enough to land in the top 20 bestselling games for last month. Over half of the NPD’s top 20 were games that are played on Nintendo hardware.

Even Electronic Arts has come up with a way to take a piece of the Wii Fit market. The way: EA Sports Active and it will include over 20 activities for the user to get in a workout. EA Sports Active will be used in conjunction with the Wii Remote and Nunchuk instead of the balance board. Also included with the game will be a rubber strap used to hold the sensor to different body areas for certain exercises. I wonder how many people out there who already have a Wii Fit will actually purchase this item? Would you? Check out some of the photos below for a sneak peek:

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