Published on October 23rd, 2008 | by tr3Ks
New Gears of War 2 Last Day Ad
Today, Microsoft lifts the curtain on “Last Day,” a 60 second ad spot for the highly anticipated Xbox 360 exclusive, “Gears of War 2.” The ad will premier today on Yahoo! Games online, followed by a roll out on movie and TV screens worldwide. The spot shows the last precious moments that Marcus Fenix and other members of the intrepid Delta Squad spend above ground as they prepare for the most important battle of their lives – the battle for humanity’s very survival.
“Last Day” features the hauntingly beautiful music track, “How it Ends,” by indie rock band DeVotchKa, which can be found on Zune Marketplace. The ad spot was created entirely within Unreal Engine 3, the same graphics engine technology used in the “Gears of War” franchise.
They show how the Derricks are going to function, I wasn’t so clear on what they actually did, but this video clears that all up. looks like we will be pushing against the locusts rather than dropping a bomb on them. Similar timing to the Gears of War “Mad World” ad. This ad plays a simple calm melody with somewhat hectic events occuring for the visuals. I think its a great compliment.